Friends of Animals The redesign of Friends of Animals brings fresh energy to the existing format without losing its roots. The goal was to raise awareness of global animal worlds among a younger audience while retaining longtime readers. A lively image-text composition was created that presents serious topics such as animal crises, conservation projects, and positive examples from the animal kingdom in a clear, approachable way. The visual language became more emotional, the grid more flexible — typography, white space, and text-image compositions provide orientation and invite readers in.